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Assistant Manager- Performance Marketing

India, Republic Of India, Bengaluru
Last update 2025-02-15
Expires 2025-02-14
ID #2566589822
Free
Assistant Manager- Performance Marketing
India, Republic Of India, Bengaluru,
Modified January 24, 2025

Description

Key Responsibilities

  • Operate as the lead point of contact for assigned partners– acquire a strong knowledge of the partners and define the best way to service as per mutual deal.
  • Build strong and long-lasting client relationships as their trusted contact translating to retention and revenue growth;
  • Proven work experience as a Customer Success Manager in Ad Tech, Analytics Mar Tech, Saa S or programmatic media buying/selling;
    Design and execute effective ad campaigns across various platforms (e. G., Google Ads, Facebook, Taboola, Snapchat etc.) with large budgets.
  • Guide clients in configuration and utilization of our platform to suit their business needs and deliver ongoing value;
  • Present in monthly meetings, day to day company updates.
  • Monitor client performance on the platform to share best practices and identify new business opportunities that result in ongoing value delivery, and identification of expansion opportunities;
  • Serve as a secondary contact for inquiries and bug fix requests, collaborating with the technical engineering team to deliver solutions.
  • Manage high impact requests or escalations to completion;
    ensure timely delivery of service;
  • Identify and define internal management processes and tools that strengthen our ability to deliver to clients;
  • Communicate within and across functions internally, reporting on the progress of initiatives and partner activities with a focus on identifying product development or documentation opportunities;
  • Manage and update the MIS/CRM to ensure timely and proper data capture for company visibility, tools alignment and proactive account management;
  • Detect, negotiate and close up-selling, renewals and business opportunities.
  • Demonstrate creative judgment in developing ad creatives and messaging that resonate with our target audience
  • Stay abreast of the latest trends in performance marketing Plan and manage digital media buying, ensuring cost-effective and high-ROI outcomes.
  • Collaborate with cross-functional teams to align marketing strategies with overall business goals.


Core Skills & Experience

  • 3-5 years of proven work experience as Performance marketing Specialist or Manager.
  • Location Can be Kol/Bangalore. Individuals who have strong working knowledge of tools like MMP tools like appsflyer, Google analytics and Retention Marketing Tool Like Clever Tap, Mo-engage etc.
  • Solid understanding in:
    Analytics, proficient in MS Excel, SQL, Tableau etc.
  • Solid understanding in one or more of the following areas:
    Identity Management, Marketing Science, Campaign Performance Reporting, data solutions, Ad Operations.
  • Interpersonal skills and presence to build relationships and influence key client stakeholders;
  • A flair for client communication and understanding of customer behavior;
  • Strong listening, consultative, and presentation abilities;
  • Knowledge of digital media monetization, media industries, online marketing;
  • Analytical thinking and ability to identify trends and patterns;
  • A proactive approach and an ability to showcase account leadership to address client needs/issues is a must;
  • Sense of urgency;
    ability to problem solve and troubleshoot in a timely manner;
  • Solid organizational, prioritization, and load balancing skills.
  • Should have a strong campaign management and campaign strategy building capability to grow or maintain a complete customer life cycle by using various tools/channels etc.

Job details:

Job type: Full time
Contract type: Permanent
Salary type: Monthly
Occupation: Assistant manager- performance marketing

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