Responsibilities: Lead and scale a high-performing content team, developing strategies that produce inspiring, authoritative content for sophisticated B2 B niche audiences.
Showcase deep research and interview abilities to create thought leadership content Own content metrics like traffic, viewer engagement and MQLs from organic channel Champion and integrate advanced AI-driven content creation tactics (including developing and implementing AI agents), optimization, and distribution strategies to maximize efficiency, reduce costs, and increase visibility in Search Generative Experience (SGE).
Develop and execute comprehensive technical SEO strategies as well as conversion rate optimization tactics, ensuring User pilot’s content consistently ranks competitively in the SERPs and drives not only qualified traffic, but also conversions.
Own the link-building strategy, proactively driving high-quality backlink acquisition to boost domain authority and organic visibility, as well LLM visibility.
Continuously adapt and innovate to thrive within the rapidly changing SEO and AI content landscape, ensuring User pilot remains ahead of industry trends.
Revive and optimize existing content, effectively reversing performance declines, revitalizing traffic, and accelerating conversion growth.
Collaborate with designers, junior writers, social and product marketing team (among others) to create an effective content engine Extremely high ownership and "Get it done" attitude.
Qualifications: 5+ years of proven success leading and scaling content teams within B2 B Saa S environments (please highlight success stories).
Extensive experience developing growth-driven content strategies, demonstrating measurable impacts on organic traffic, lead generation, and conversions.
Exceptional ability to think creatively and strategically, swiftly adapting to and capitalizing on new SEO and content opportunities in the AI era.
Proven track record of successfully turning around declining content performance and reviving traffic growth and engagement.
Bonus points for: Strong technical SEO expertise, including deep knowledge of content optimization, keyword strategies, on-page and off-page SEO, and high-quality link building.
