Location: Delhi (On-site)
Level: Mid (3–5 years)
Reporting to: Head of Product
About the Role
BCCL's product team is building the next generation of editorial and AI-powered tools — products used by thousands of journalists, editors, and newsroom operators across India's largest media group. We're looking for a Product Designer who can go deep on problems, design with intent, and raise the quality bar on everything they touch.
What You'll Work On
End-to-end design across complex editorial workflows — from discovery and wireframes to polished, dev-ready specs
UX for AI-native product surfaces: surfacing model outputs, managing uncertainty, designing for trust and transparency
Building and maintaining a design system that scales across multiple products and user types
User research — interviews, usability testing, synthesis — not as a checkbox but as how decisions get made
Interaction design and prototyping to communicate and validate ideas before a line of code is written
Visual UI work that matches the ambition of the products — not templated, not generic
Who You Are 3–5 years of product design experience, with a portfolio that demonstrates range — research, interaction, and visual craft Strong grasp of B2 B Saa S, consumer apps, or media/publishing tools — you understand complex workflow products and the users who depend on them Comfortable designing for AI-powered features : you know how to handle latency, edge cases, error states, and model confidence in UX — not just happy paths Figma is your primary tool; you use research tools (Maze, Dovetail, or equivalent) as a regular part of your process You can hold your own in a product conversation — you push back on scope, flag design debt, and advocate for the user without needing to be asked
Self-directed enough to drive your own work forward; collaborative enough to know when to pressure-test your thinking
Strong written and verbal communication — you can articulate design decisions clearly to PMs, engineers, and leadership
What This Is Not
A pixel-pushing execution role
A role where "the PM figures out the problem and hands it to design"
A team with bureaucratic design review cycles
Nice to Have
Experience designing newsrooms, CMS platforms, or content tools
Exposure to LLM output design, generative AI interfaces, or human-in-the-loop workflows
Prototyping beyond Figma (Principle, Proto Pie, or similar)
What We Offer
Products at genuine scale
A team that moves fast and takes design seriously
Work that matters: you're shaping how India's largest newsroom operates
How to Apply
Applications without a portfolio link will not be reviewed - no exceptions. Include a link to your portfolio (Figma, website, or equivalent) that shows your design process, not just final screens. We want to see how you think, not just what you ship.